This United States wildlife conservation label, issued in 1978 by the National Wildlife Federation, features the vibrant American Goldfinch perched among thistle blossoms—its preferred natural habitat and food source. Designed to promote environmental awareness, the label carries the message “Our Wildlife Needs You,” encouraging conservation support. Though not a postal issue, such wildlife federation seals are widely collected for their thematic appeal in fauna and conservation philately. The bright yellow plumage contrasts beautifully with the thistle flowers, making it a visually striking addition to bird-themed collections. Labels of this period reflect the growing environmental movement in the United States during the late 20th century.